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Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/ Get the FREE Audiobook Launch at https://getyoulaunched.com/ - - - Hear more from Jeff Walker on… YouTube: http://www.youtube.com/@productlaunch Instagram: https://www.instagram.com/jeffwalkerco Threads: https://www.threads.net/@jeffwalkerco Resources Referenced in the episode: Got a question for us? Go to DaretoL

Jessi Jean's Launch Did $1.2M: What They're ALL Getting Wrong
Dare to Launch Show
Jessi Jean's Launch Did $1.2M: What They're ALL Getting Wrong
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Ready to Get Launched?

Jeff Walker pioneered online launches with Product Launch Formula®—the blueprint used by thousands of successful entrepreneurs in practically every niche.

Now, on Dare to Launch, he and his co-hosts, Chris Saunders and Dan Walker are diving deep on how to build incredible businesses, make an impact, and live the #launchlife.

Enter your best email below and we’ll notify you as soon as an episode drops… plus you’ll get immediate access to the bonus vault:

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  • Jeff’s 8 Rules of Copywriting

Jessi Jean's Launch Did $1.2M: What They're ALL Getting Wrong
16
June 22, 2026

Jessi Jean's Launch Did $1.2M: What They're ALL Getting Wrong

Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/ Get the FREE Audiobook Launch at https://getyoulaunched.com/ - - - Hear more from Jeff Walker on… YouTube: http://www.youtube.com/@productlaunch Instagram: https://www.instagram.com/jeffwalkerco Threads: https://www.threads.net/@jeffwalkerco Resources Referenced in the episode: Got a question for us? Go to DaretoL
Watch This Before You Post More Content
15
May 12, 2026

Watch This Before You Post More Content

The hook for one of my top performing ads right now is essentially just three words: Stop making content. You can never be sure with ads… but my hunch is that one of the reasons it's doing so well isn't just the catchy hook… … but because it taps into something a lot of folks are feeling – stuck on a social media treadmill that seems to be getting faster and faster. Posting huge amounts of content might boost your algorithm scorecard of likes, followers and comments… But that isn't the scorecard
The Habits of Mental Resilience
14
May 5, 2026

The Habits of Mental Resilience

In this clip, I share what's really helped me build mental resilience over the years. Some of it is foundational — a natural sense of enthusiasm, and a long-term commitment to practices like meditation and yoga. But the biggest shift came from understanding what I call a Stockdale Moment. That's the ability to face the brutal reality of your situation, while still maintaining absolute faith that you'll get through it. During COVID, I made a decision early on: this would be a defining moment. Not
Information Is Worth $0
13
April 28, 2026

Information Is Worth $0

"If anyone can use a free AI tool to get a personalised answer to any question in seconds… are courses dead?" That's how we open this week's episode of Dare to Launch. Here's my answer – the value of information is trending towards zero. I chose those words very carefully. And when you check out the episode, you'll see why. I've been deep in AI since the 90s. Back then I was using AI to predict stock market trends. And I don't think I've seen a moment that required business owners to think more
The 7-Figure Mindset
12
April 21, 2026

The 7-Figure Mindset

Grab my FREE Launch Audiobook 👉 https://getyoulaunched.com/ My Launch Coaches are awesome. And in this episode, you get to see it for yourself. Chris sits down with two of my team – Julie and Jolene – to ask them about what it really takes to grow from 5 to 6 figures… … and then from 6 to 7 figures. They've seen inside hundreds of launches– from brand new launchers to folks regularly hitting six figures. Every week, they're debriefing, analyzing, and see what actually works. They get into: Why
Launch Mistakes Everyone Makes
11
April 14, 2026

Launch Mistakes Everyone Makes

Free Launch Audiobook at 👉 https://getyoulaunched.com/ - - - Chris only had one request for this special Q&A episode of Dare to Launch… "Don't tell Jeff and Dan the questions ahead of time." So this is us – on the spot – answering some of the biggest questions about launching and marketing. Here are some of the ones Chris fired at us: "If you were to compress your entire launch formula into just ONE rule, that if broken would guarantee a failed launch – what would that rule be?" "What are some o
Before Product Launch Formula. Before The Book. Before Any Of It…
13
April 7, 2026

Before Product Launch Formula. Before The Book. Before Any Of It…

Free Launch Audio book at www.getyoulaunched.com Before Product Launch Formula. Before the book. Before any of it – I was just a guy at the back of the room at a marketing seminar, looking for some kindred souls. This short episode is about how I found them. I want to say I got lucky – those folks went on to shape the entire online marketing world – but I really didn't… I just put myself in a situation where luck could find me. Every big jump in my business has come down to the same thing – bein
Here's What I Did When I Was Forced to Start From Scratch
12
March 31, 2026

Here's What I Did When I Was Forced to Start From Scratch

What would you do if you lost everything overnight? In this episode, I break down what I did when it happened to me in 2005 – when my business was taken out from under me. I remember how it felt to look at my wife and say the words that no one wants to say: "I just lost our income." This episode is the story of what I did next… From starting from scratch with a totally new offer – that made just 6 sales… … to six months later, doing a launch that made $600k in the first week. I also talk about t
My Most Powerful Questions – with Corey Poirier
11
March 24, 2026

My Most Powerful Questions – with Corey Poirier

Take action on your next launch https://getyoulaunched.com/ - - - Imagine you get the chance to sit down with your hero for a few minutes… You want to make an impression. But you also want to get the gold from them… Now imagine asking just one question – a question that makes them pause and say: "Wow. That's deep" And then… they give you a life changing answer. In this episode, we're joined by Corey Poirier, who has interviewed over 5,000 of the world's top leaders. (Seriously, the list of folks
How to Build a Business That Grows Without You – with Olivier Roland
10
March 17, 2026

How to Build a Business That Grows Without You – with Olivier Roland

Most people build a business because they want to experience more freedom. But something strange can happen along the way… The more the business grows, the more freedom disappears… leaving them feeling trapped. And if you feel like you can't step away from your business… or feel like it's slowly taken over your life, this might have happened to you. This episode will help get you out. Olivier Roland is one of the most original thinkers I know. And he has a different way of thinking about the fre

5 Star Rating

Awesome podcast

"One of my team members sent over this podcast invite… loved every minute of it, shared it with other team members…. Thank Jeff and the Walker team"

- Jefree Alan
5 Star Rating

5 Stars

"There is simply no better podcast to come to to get expert knowledge on mindset - online business as well as success principles. I feel like I'm listening to a lecture from my favorite professor every time I tune in. A must SUBSCRIBE and a must REVIEW. Spread the word."

- Wes Knight
5 Star Rating

What I've Been Waiting For

"I can't tell you how many times I have searched for interviews with Jeff Walker in the iTunes podcast store and been disappointed, now we'll have quite a few of 100% JW content, this is too good!! -Christina Scalera, The Contract Shop"

- Christina Scalera